PULISIC

Role: Art Director   Studio: Paramount + 

This docuseries provides rare access to Christian Pulisic’s life on and off the pitch. The key art captures a candid moment, highlighting his status as a soccer icon while hinting at the challenges of balancing his personal and professional life. As the creative lead, I oversaw the development of the key art, creating mood boards and presentation decks to align with the marketing strategy. I led creative presentations for stakeholders and agency partners, collaborated closely with the photographer, and directed talent throughout the photoshoot.