Role: Art Director | Designer Studio: Fox
For the launch of Ryan Murphy's dark comedy slasher show, we aimed to strike a balance between satire and horror. In the concept phase, I took inspiration from fashion to give the artwork a polished, high-end feel, while contrasting it with elements of blood and horror. These character pieces, inspired by reference and mood boards I developed, were featured across the entire campaign from digital to out-of-home placements including a comic-con trolly takeover
Photographer: Jill Greenberg Agency Partner: WorksAdv
Acclaim: Gold Graphis Award Winner
KEY ART
OUT-OF-HOME CAMPAIGN
Billboard
Digital
San Diego Comic-Con
